We want to fundamentally move forward the lives of everyone we work with, and to nurture people through business
Symbe, inc. is based in Tenjin, the center of Fukuoka, a lively regional city in Japan. From here, we support companies in Japan and around the world that have outstanding services and technologies, helping them with marketing, productivity, and revenue growth, mainly through performance advertising, creative production, and consulting.
Founded in 2013, we have supported more than 500 companies, and we manage several billion yen in ad spend a year on behalf of our clients.
We pursue depth in the work that adds real value. In the past, through our own businesses and investments, including retail stores, online retail, real estate, and logistics, we also stood in the position of an operating company and an advertiser ourselves, with investments on the scale of hundreds of millions of yen. This perspective is what most sets us apart from other agencies.
We are also exploring work on global projects, support for projects that address social issues and serve the national interest, and new businesses that only Symbe in Fukuoka could create.
We want to be not your "ad person," but "a partner who moves your business forward with you."
Rather than just chasing the ad metrics in front of us, such as CPA and ROAS, we aim to make proposals with the growth of your business itself in view.
That is why Symbe deliberately does not separate "sales" and "operations." Your questions and requests are answered on the spot by an account manager who understands the whole project. This prevents the lost time of "let me check and get back to you," common at ad agencies, and the gaps in understanding that come from a game of telephone, so that we can carry out the right actions quickly.
Instead of one person coming up with the answer, each member brings their knowledge and experience so that together we can create more beautiful answers. That is what makes our team special. When a member is struggling, others naturally help. With that combined strength as a team, we take on our clients' challenges head-on.
To companies "looking for a partner who will stand by our business," and to anyone who thinks "I'd like to work on a team like this": please feel free to get in touch.
Born in Kagoshima. After graduating from Kyushu University, worked in ad operations and sales for national clients at IREP Co., Ltd. (now Hakuhodo DY ONE Inc.).
Returned to Fukuoka in 2024 and joined Symbe. Now runs ads on the front line while handling the marketing team’s management and hiring.
Also a member of MENSA, the international society for people in the top 2% of IQ.
Shoma Morimoto
Shoma Morimoto
Sore somewhere every day for over 10 years. Chasing the feeling of coming out stronger after something tough: a 140 kg bench press, a 200 kg squat, and a finished 25 km trail marathon.
After working as a personal trainer, started ad operations without ever having used Excel, and here too, through competitiveness and persistence, is now entrusted with the largest group of accounts in the division. Uses the numbers to tell when to push and when to hold back to protect profit.
Hajime Nohmi
Hajime Nohmi
Played baseball from elementary through high school, threw everything into lacrosse at university, then set out to become a boat racer and took the exam three times. Now, in any industry, sorts out the winning ads from the losing ones and turns that into a way to win specific to the industry.
A people-watcher by hobby, which also helps in reading where people stop on an ad and what moves them. Even when things are not going well, keeps looking for the next move and keeps growing the projects in hand.
Yutaro Matsumoto
Yutaro Matsumoto
Worked as an IT instructor, in ISO certification support, in web production, and as a freelancer before joining Symbe. Designs everything from the click to the inquiry as one line, and pins down where leads are lost with numbers.
Treats each client's business as one's own, and considers the job done only when clients say they're glad they asked. Still does track and field (high jump), a hobby since student days; the next goal is to finish the Fukuoka Marathon.
Loves AI and karamen (spicy noodles).
Maya Umeda
Maya Umeda
Motto: "the gyaru mindset is the strongest." Self-described "number one at being talked to by strangers," and sometimes even given snacks by people barely known.
Has lived in several countries, including China, the United States, and Australia, and jumped into advertising after working in electrical construction management. Reads users' situations and words to design the message, testing ad copy angle by angle and refining it by checking the differences in response with numbers.
Saki Inoue
Saki Inoue
Spends days off at K-pop concerts in Japan and abroad. Motto: "support your favorites while you still can."
Moved from a regional bank through two ventures in apparel and real estate before joining Symbe. Motto: "always accurate and careful work."
It is thanks to this support that our ad managers can focus solely on ads. A powerful backbone who handles HR, accounting, and general affairs all at once.
Maki Shimizu
Maki Shimizu
Our longest-standing member, who has known the CEO and Symbe the longest. Joined Symbe after working at a major financial institution and as a freelancer.
Well versed in SEO and LLMO in the Content Media division, while also covering accounting and back-office support — the widest range on the team. A one-of-a-kind remote all-rounder.